by Tanja Schlager, Director of Consulting at Bel Epok
THE CHALLENGE FOR LUXURY BRANDS: TO ACHIEVE THE DELICATE BALANCE BETWEEN THE EXCLUSIVITY OF THEIR OFFERING AND THE NEED TO GROW THE BUSINESS.
I often have discussions with clients about what defines luxury. Looking at the example of a specific luxury product we see that it cannot be reduced to its functionality, quality or aesthetics, the material used or the skills and craftsmanship required to produce it. … more
The visiting professorship of BEL EPOK Creative Director Sebastian Fischenich at the Institute of Fashion Design of Berlin’s prestigious “UDK” … more
Bel Epok Creative Director Sebastian Fischenich was co-curator of the exhibition: Perfume Bottling Seduction, which ran from December 2011 to April 2012. … more
Perfume lovers of the world rejoice: ODE has arrived! A fanzine for the fragrance aficionado, created, designed and published by Bel Epok. … more