CONCEPT, DESIGN & PRODUCTION MANAGEMENT
BEL EPOK SAYS HAPPY FRAGRANT BIRTHDAY TO BUCHERER VIP CUSTOMERS
Leading retailer for watches and jewellery Bucherer regularly relies on Bel Epok to deliver full-service solutions for its VIP corporate gifting program. Offering an impressive portfolio of product development expertise, a broad network of materials and manufacturing know-how and sources, plus a very special affinity for the artistic perfumery market, Bel Epok was an especially suitable choice for the project at hand: the design of an exquisite scented candle and its packaging as an exclusive generic birthday gift for Bucherer VIP clientele.
The agency’s multidisciplinary team of in-house designers pooled their expertise to create a fragrance candle of rare quality and appeal. Together with master perfumer Christoph Laudamiel, a unique scent was created especially for Bucherer. Bel Epok perfumery specialists executed a careful concept development, briefing and evaluation process to arrive at the exclusive new fragrance: Mystery & Clarity.
The candle itself was made by a premium German producer, with select wax and oil as the carrier substance for the original scent. Materials and manufacturer sourced by Bel Epok, as was the Polish artisan workshop chosen to craft the elegant blue crystal candleholder.
Service spectrum: Evaluation of options for realizing the desired product; concept/design of packaging; producer sourcing; production preparation; coordination and supervision of all aspects of production.