Product & Packaging — January 17, 2012
Bel Epok developed a reduced range of entirely new colors and updated and refined the design of the existing packaging – the only hosiery packaging on the market without a front cover visual. In a monobrand environment the packaging can be shown with the front cover forwards for understated brand identification. In a multi-brand environment, where customers often have to rely more on self-navigation, the back cover with the visual can be displayed to the front to aid orientation. A new special feature and Bel Epok design innovation is the addition of a side pleat in the paper packaging. This highly sophisticated feat of manufacturing protects the product and keeps it neatly tucked away within.
The new preprints are correct and look great: Material and printing technique can
now be defined. ... more
