Bel Epok Brand has worked in close collaboration with researched formula cosmetics brand M2 Beauté for many years. We regularly develop campaigns designed to continuously promote the brand’s key products and bestsellers.
Each promotional campaign is launched under a seasonal theme and consists of special visuals plus a broad scope of accompanying collateral for online and offline applications. This ranges from mailings with responsive elements to special promotional product sets and retail windows to on-floor promotion and comprehensive social media content.
Summer Promotion 2019
Bel Epok Brand develops and creates all social media animation, including still photos and moving image, for M2 Beauté. Most of the imagery is realized in our in-house photo studio to ensure maximal reactivity and quick delivery in regard to the brand’s overall online communication.
Promotional Product Sets
A special product “discovery kit” developed by the Bel Epok packaging design division Boks accompanies each seasonal promotion. Here Boks realized a standard, easy-to-assemble packaging with a front and back card featuring carries the promotion key visual design. The card system ensures flexibility regarding promotional packaging quantities, including efficient cooperation with selected retailers who require bespoke packaging offerings on a small scale.
The kits also contain an add-on gift in keeping with the style of the current campaign. Designed at the Bel Epok customer gift division Onehundred, these products reflect thorough knowledge of the brand and its customers and dovetail perfectly with the overall design concept.
To enhance bricks & mortar sales Bel Epok Brand develops postal and digital mailings in line with the promotional campaigns. These communication products often feature responsive elements including GWP offers for customers to redeem at POS. These promotional product offerings are likewise developed by Onehundred, the Bel Epok division for bespoke customer gifts.
Bel Epok Brand is in charge of developing the entire range of sales collateral material to support the sell-in initiatives of the seasonal promotions. The sales folders show the full spectrum of the promotion, from the product offering to the campaign concept and its marketing collateral to its implementation in standard or bespoke windows, as well as sales floor promotional measures.
Summer Promotion 2020